| Co-Authors | |
|---|---|
| Authors | No. of Publications |
| cui, geng | 2 |
| fang, e | 2 |
| peng, ling | 2 |
| cai, f | 1 |
| dong, b | 1 |
| dong, beibei | 1 |
| fang, er | 1 |
| fang, eric | 1 |
| huang, minxue | 1 |
| lee, j | 1 |
| li, chunyu | 1 |
| li, x | 1 |
| lu, t | 1 |
| zhuang, g | 1 |
| Keywords in Publications | |
|---|---|
| keywords | No. of Authors |
| artificial intelligence | 1 |
| click-through rate | 1 |
| conversion rate | 1 |
| digital advertising | 1 |
| e-commerce | 1 |
| government-firm guanxi | 1 |
| in-feed advertising | 1 |
| information manipulation theory | 1 |
| institutional development | 1 |
| interpersonal guanxi | 1 |
| it infrastructure capability | 1 |
| manipulation | 1 |
| native advertising | 1 |
| online product reviews | 1 |
| online review deceptions | 1 |
| opportunism | 1 |
| persuasion knowledge | 1 |
| recommendation | 1 |
| subscription | 1 |
| suspicion | 1 |
| Co-Investigators | |
|---|---|
| Investigators | No. of Grants |
| Keywords in Grants | |
|---|---|
| keywords | No. of Investigators |
| click-through and dwell time, convolutional neural network, hidden markov model, newsfeed native advertising, personalized advertising | 1 |
| Disciplines in Grants | |
|---|---|
| Disciplines | No. of Investigators |
| marketinginformation system management | 1 |