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Conference Paper: Sleepiness, Need For Stimulation, and Variety-Seeking By Consumers
Title | Sleepiness, Need For Stimulation, and Variety-Seeking By Consumers |
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Other Titles | 19-K: Sleepiness, Need For Stimulation, and Variety-Seeking By Consumers |
Authors | |
Issue Date | 2017 |
Publisher | Association for Consumer Research. The Journal's web site is located at https://www.acrwebsite.org/web/conferences/proceedings.aspx |
Citation | 2017 North American Conference of the Association for Consumer Research, San Diego, CA, 26-29 October 2017. In Advances in Consumer Research: North American Conference Proceedings, 2017, v. 45, p. 1034 How to Cite? |
Abstract | Previous research has revealed the negative impact of sleep deprivation on health, but no research to date has investigated its effects on consumer behavior. This investigation fills this void by showing that sleepier consumers tend to seek more variety, which is driven by a desire for sensation to maintain wakefulness. |
Persistent Identifier | http://hdl.handle.net/10722/256496 |
ISSN | 2023 SCImago Journal Rankings: 0.133 |
DC Field | Value | Language |
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dc.contributor.author | Huang, ZT | - |
dc.contributor.author | Liang, YS | - |
dc.contributor.author | Weinberg, CB | - |
dc.contributor.author | Gorn, GJ | - |
dc.date.accessioned | 2018-07-20T06:35:36Z | - |
dc.date.available | 2018-07-20T06:35:36Z | - |
dc.date.issued | 2017 | - |
dc.identifier.citation | 2017 North American Conference of the Association for Consumer Research, San Diego, CA, 26-29 October 2017. In Advances in Consumer Research: North American Conference Proceedings, 2017, v. 45, p. 1034 | - |
dc.identifier.issn | 0098-9258 | - |
dc.identifier.uri | http://hdl.handle.net/10722/256496 | - |
dc.description.abstract | Previous research has revealed the negative impact of sleep deprivation on health, but no research to date has investigated its effects on consumer behavior. This investigation fills this void by showing that sleepier consumers tend to seek more variety, which is driven by a desire for sensation to maintain wakefulness. | - |
dc.language | eng | - |
dc.publisher | Association for Consumer Research. The Journal's web site is located at https://www.acrwebsite.org/web/conferences/proceedings.aspx | - |
dc.relation.ispartof | Advances in Consumer Research | - |
dc.title | Sleepiness, Need For Stimulation, and Variety-Seeking By Consumers | - |
dc.title.alternative | 19-K: Sleepiness, Need For Stimulation, and Variety-Seeking By Consumers | - |
dc.type | Conference_Paper | - |
dc.identifier.email | Huang, ZT: takhuang@hku.hk | - |
dc.identifier.authority | Huang, ZT=rp02245 | - |
dc.identifier.hkuros | 286055 | - |
dc.identifier.volume | 45 | - |
dc.identifier.spage | 1034 | - |
dc.identifier.epage | 1034 | - |
dc.publisher.place | United States | - |
dc.identifier.issnl | 0098-9258 | - |