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Conference Paper: Social Crowding Boosts Brand Attachment
Title | Social Crowding Boosts Brand Attachment |
---|---|
Authors | |
Issue Date | 2019 |
Citation | Word of Web and Digital Marketing in the Chinese Context Conference, Hong Kong, 25-26 July 2019 How to Cite? |
Persistent Identifier | http://hdl.handle.net/10722/310430 |
DC Field | Value | Language |
---|---|---|
dc.contributor.author | Huang, XI | - |
dc.contributor.author | Huang, ZT | - |
dc.contributor.author | Wyer, RS | - |
dc.date.accessioned | 2022-02-04T02:18:10Z | - |
dc.date.available | 2022-02-04T02:18:10Z | - |
dc.date.issued | 2019 | - |
dc.identifier.citation | Word of Web and Digital Marketing in the Chinese Context Conference, Hong Kong, 25-26 July 2019 | - |
dc.identifier.uri | http://hdl.handle.net/10722/310430 | - |
dc.language | eng | - |
dc.relation.ispartof | Word of Web and Digital Marketing in the Chinese Context Conference | - |
dc.title | Social Crowding Boosts Brand Attachment | - |
dc.type | Conference_Paper | - |
dc.identifier.email | Huang, ZT: takhuang@hku.hk | - |
dc.identifier.authority | Huang, ZT=rp02245 | - |
dc.identifier.hkuros | 315941 | - |